In the 1940s Bruce Mozert pioneered underwater photography mostly out of Silver Springs, Florida where his images anchored a national publicity campaign for the springs from the 1940s through the '70s--competing against water-skiing shows, dancing porpoises, leaping whales and hungry alligators until Disney World opened in 1971. His highly staged scenes used the clear waters to share surreal moments with pin-ups engaging in their favored above-water activities from phone chats to applying sunscreen. The images hold as much charm today as they did in their revolutionary state more than 50 years ago.
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